About Viclara


About Viclara - Your Destination for Exclusive Jewelry and Watches

With a genuine passion for fine and simple jewelry and watches with a rim, Winni Hougaard Kuipers has created a fantastic jewelry universe with her online and physical store, Viclara. The name Viclara actually comes from a combination of the names Victor and Clara, who are Winni Hougaard Kuipers' children. We welcome you to our world of beauty, style and personal expression.

A Jewelry Universe With Depth and Meaning

For us, jewelry is not just an accessory to an outfit. We see jewelry as an extension of an individual's style, taste and personality. Every piece of jewelry can tell a story - not only about the piece itself, but also about the person who wears it. That's why we strive to offer a wide selection of jewelry that can reflect and highlight your unique individuality.


A Passionate Goldsmith in Holstebro

Viclara is a watch and goldsmith shop located at Nørregade 6 in Holstebro, which has housed goldsmiths since 1908. The proud tradition and heritage of this historic address inspires us every day.

In 2006, Winni Hougaard Kuipers began her own journey in the jewelry industry and was apprenticed to watchmaker and goldsmith, Peter Toft, in Holstebro. This passion for craftsmanship became the foundation for Viclara Jewelry & Watches.

On June 14, 2021, Winni took over the business and founded Viclara, and we opened the doors to our newly renovated jewelry store at Nørregade 6 in Holstebro. Our store is a true treasure trove that invites you to explore our extensive and exciting selection of jewelry and watches in different price ranges. We strive to offer something for every taste and style.

Viclara facade

Quality and Aesthetics - Carefully Selected

We do not compromise on quality. Every piece of jewelry and watch in our range is carefully selected. We only present high-quality products from Danish jewelry designers and foreign brands that understand great design, aesthetics and durable quality. We only want the best for our customers, which is why our range always meets our high standards.

Authorized Dealer - Experience Mulberry Exclusively With Us

At Viclara we are proud to be an authorized retailer of the prestigious Mulberry brand. When you shop with us, you can be sure of genuine quality and an authentic Mulberry experience. We offer an exclusive range of Mulberry products to our customers, guaranteed to satisfy every style and taste.


Our Extra Service for You

We strive to give you the best experience when you shop with us, which is why we offer several additional benefits, including:

  • Free delivery in Denmark for orders over 399 kroner.
  • Possibility to contact us regarding delivery abroad at butik@viclara.dk .
  • Free wrapping of your products for an extra touch of elegance.
  • Possibility to pick up your order at our physical store in Holstebro.
  • Fast delivery of stock items within 1-3 business days. If you would like faster delivery, please contact us by phone at 50 24 00 40 .


We understand the importance of keeping your valuable jewelry and watches in perfect condition. That's why we offer jewelry repairs and watch battery replacements. Our experienced jewelers and watchmakers are ready to handle various types of jewelry repairs and ensure that your jewelry and watches remain beautiful and functional.

Choose Viclara as your trusted partner when it comes to jewelry and watches. We are dedicated to providing excellent service, quality products and a unique shopping experience that will exceed your expectations. We look forward to being a part of your jewelry and watch history.